UA Local 67 Benefits Rebrand & Website
February to August 2025
Meet UA Local 67 Benefits!
The UA Local 67 Benefits is the organization made up of trustees and staff who oversee and administer the benefits plans for the Local 67 chapter of UA Canada. We are proud to have been selected by the UA Local 67 Benefits team (formerly named Reliable Administrative Services Inc.) to guide their rebrand and build their new website.
Client
Reliable Administrative Services Inc. (now UA Local 67 Benefits)
Services
- Rebranding
- Website Build
- Marketing Assets
- Ongoing Support and Hosting
Deliverables
- Logo, Typography, Colour Palette
- Complete Image Library including Icons and Photography
- Comprehensive Brand Guidelines
- Branded Templates
- Responsive Website
Brand Visuals

Navy

Denim

Rust

Gold

Copper
Aa
Roboto Slab – Bold
Inter
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Website
The UA Local 67 Benefits website was developed with the specific needs of a mobile workforce in mind. The site includes information plan members and their families, with special consideration given to responsive, mobile-first design to support a workforce that is moving around rather than at their desk.
The UA Local 67 Benefits Plans also support retired members, so the site and each of its pages needed to be easy to search and navigate, with clear calls to action and a Google-esque search bar. We also worked with the UA Local 67 Benefits team to ensure the content was organized in a “navigation guide” manner, with plan information presented the way members would look for it rather than the way it is traditionally presented in plan documents.



