UA Local 67 Benefits Rebrand & Website

February to August 2025

Meet UA Local 67 Benefits!

The UA Local 67 Benefits is the organization made up of trustees and staff who oversee and administer the benefits plans for the Local 67 chapter of UA Canada. We are proud to have been selected by the UA Local 67 Benefits team (formerly named Reliable Administrative Services Inc.) to guide their rebrand and build their new website.

Client

Reliable Administrative Services Inc. (now UA Local 67 Benefits)

Services

  • Rebranding
  • Website Build
  • Marketing Assets
  • Ongoing Support and Hosting

Deliverables

  • Logo, Typography, Colour Palette
  • Complete Image Library including Icons and Photography
  • Comprehensive Brand Guidelines
  • Branded Templates
  • Responsive Website

Website

Brand Visuals

ocbcc violet purple colour swap
Navy
Denim
Rust
Gold
Copper

Aa

Roboto Slab – Bold

Inter

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Website

The UA Local 67 Benefits website was developed with the specific needs of a mobile workforce in mind. The site includes information plan members and their families, with special consideration given to responsive, mobile-first design to support a workforce that is moving around rather than at their desk.

The UA Local 67 Benefits Plans also support retired members, so the site and each of its pages needed to be easy to search and navigate, with clear calls to action and a Google-esque search bar. We also worked with the UA Local 67 Benefits team to ensure the content was organized in a “navigation guide” manner, with plan information presented the way members would look for it rather than the way it is traditionally presented in plan documents.

the new ocbcc ontario coalition for better child care publications page french
a screen capture of the new homepage on the OCBCC Ontario Coalition for better child care
a screen capture of the new membership page on the OCBCC Ontario Coalition for better child care

Thank you to the UA Local 67 Benefits for choosing to partner with us on this project.

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